Sleep. Stress. Weather. Hormones. Late nights. Healing.Tsuya learns it all.
Exclusive beta · Launching June 1
Skincare in India has always been one-size-fits-all. Tsuya isn't.
Your skin lives in a specific city, in a specific climate, responding to your specific food, stress, and sleep. Generic routines built for someone else have no business being on your shelf.
Tell Tsuya your city, skin type, concerns, and budget. Our matching engine cross-references climate data, ingredient safety rules, and ₹ budget tiers — then builds your morning and evening routine from scratch. No generic templates.
A step-by-step AM and PM ritual that sequences products in the right order — cleanser before treatment, treatment before SPF — using ingredients that work together for your specific skin type. Live weather data adjusts what you use daily.
Check in each day — mood, hydration, oiliness, what you ate, how you slept, your cycle phase. After 7 days, Tsuya connects the dots: which habits precede clear skin, which ones trigger breakouts. The kind of data a dermatologist would want.
Search any product and Tsuya surfaces ingredient-matched alternatives from Indian shelves — verified to deliver the same active concentrations, at a price that makes sense. Skincare without the brand tax.
97% of global skincare content is made for Eurocentric skin, temperate climates, and Western shelves. Tsuya starts over — built from scratch for Indian skin, Indian weather, and Indian ₹.
Global skincare research overwhelmingly tests on lighter skin types. Tsuya addresses melanin-rich, humidity-exposed, sun-reactive skin — the skin that's actually common across India.
A humid Mumbai monsoon is not a dry Delhi winter. A Bangalore chill is not an Ahmedabad summer at 42°C. We map 1,400+ cities to live climate data and adjust your ritual accordingly.
No US imports. No ₹15,000 ten-step routines. Every product on your ritual lives on Indian shelves — Nykaa, Amazon, or direct — and fits your budget from ₹500 to ₹3,500.
Our matching engine runs conflict checks on every active combination before your routine is built. Beginners are protected from overstrength acids and retinoids — automatically, every time.
okay so i've been using niacinamide and vitamin c together for like 8 months thinking i was doing everything right. tsuya flagged it in 2 seconds. a little embarrassing but also i finally have something that will tell me what will suit my skin.
I always suspected dairy was doing something to my skin but could never be sure. after logging for like 10 days the app literally showed me the pattern. my boyfriend thinks I'm obsessed now lol
the dupe finder showed me a ₹340 moisturiser with the same ingredients as the one I was buying for ₹1,900. I've been telling everyone. genuinely feels like the app is on your side
Be among the first to experience Tsuya — and help shape what it becomes.
We'll reach out before June 1 with everything you need.
Tell a friend — the spots are free, but the ritual is priceless.
We'll send the app link to your email when we launch.